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Michel Fortin on Copywriting

  • Write about love, dating and relationships…
    Location: Work At Home Write about love, dating and relationships… Looking for freelance writers who can write about love, relationships, dating and conflict in an interesting and engaging way. MUST: Be able to write in a conversational tone. Produ…
    - 14 Sep 15, 5:32pm -
  • Seeking Fitness Writer for Book Project Branded by Established Men's Magazine
    Location: Work At Home Seeking Fitness Writer for Book Project Branded by Established Men’s Magazine A startup publishing company of best-selling non-fiction that is partnering with an established men’s magazine to publish a guide to bodyweight t…
    - 14 Sep 15, 5:17pm -
  • New History Website Seeks Full Time Staff Writer and Freelancers
    Location: Work At Home New History Website Seeks Full Time Staff Writer and Freelancers We are a well-funded, soon-to-launch history website based in NYC. We are hiring a full time Staff Writer with an enthusiasm for history and an understanding of t…
    - 14 Sep 15, 5:13pm -
  • GRE Question Writers Wanted
    Location: Work At Home GRE Question Writers Wanted Publishing company seeks efficient and knowledgeable freelance writers for the GRE. At present, we are hiring writers primarily for the Verbal section, though GRE Mathematics and Quantitative Reasoni…
    - 14 Sep 15, 5:10pm -
  • Looking for Experienced Website Content Writer
    Location: Work At Home Looking for Experienced Website Content Writer Looking for an EXPERIENCED content/copy writer that has experience in writing content on website platforms & mobile apps. Any past experience with any websites that are well known…
    - 14 Sep 15, 5:07pm -
  • Grant Writer
    Location: Work At Home Grant Writer We are currently in search of a Grant Writer for a Social Service Organization in Chicago, IL. This is a part-time, temporary assignment. If you or a friend may be interested in pursuing this opportunity please pro…
    - 14 Sep 15, 5:02pm -
  • Writer, Science & Climate
    Location: Work At Home Writer, Science & Climate We’re looking for boldly creative, passionate, curious, analytical, self-motivated storytellers who move at the speed of the Internet, and wanna make the world a better place to join us as full-time…
    - 14 Sep 15, 4:57pm -
  • Health & Fitness Blogger
    Location: Work At Home Health & Fitness Blogger A Montreal, Canada -based fitness chain whose mission is to make physical fitness affordable, accessible and fun! We are known for our low membership prices and friendly atmosphere. About the position:…
    - 14 Sep 15, 4:45pm -
  • Copywriters & Bloggers – Business Topics
    Location: Work At Home Copywriters & Bloggers – Business Topics Based in Arizona, Enterprises is a unique collection of Internet businesses positioned around a digital agency that offers an extended portfolio of marketing, creative and strategic se…
    - 14 Sep 15, 4:42pm -
  • Billing Healthcare Copywriter (offsite, freelance)
    Location: Work At Home Billing Healthcare Copywriter (offsite, freelance) Our client, a technology and analytics company, is in need of a Copywriter who is familiar with HEALTHCARE BILLING CODES to write an article for them. They need you to advise h…
    - 14 Sep 15, 4:39pm -

Copyblogger

  • newSome of the Copyblogger Team’s Favorite Writing and Content Sites
    Here at Copyblogger, we’ve always been in love with writers. So we thought it would be fun to wrap up the year with a collection of some favorite blogs and podcasts that teach writing, showcase writing, or help writers. This is very much a partial…
    - 2 hours ago, 18 Dec 17, 6:00am -
  • Keys to Greatness (or Just Getting More Great Stuff Done)
    This week, we have lots of pragmatic advice for you on how to be a happier, more productive person. Because you’re good enough, you’re smart enough, and gosh darn it, this joke has now been permanently rendered un-funny. On Monday, Morgan Dix (he…
    - 4 days ago, 14 Dec 17, 6:00am -
  • How to Improve Your Confidence and Conquer the World (or at Least Your To-Do List)
    “That idea is stupid. Your headline sucks. Your headlines always suck. Everyone else on the planet is better at this than you are. No one will ever want to read this trash. I wonder if Starbucks is hiring.” – That crappy inner voice in our head…
    - 5 days ago, 13 Dec 17, 6:00am -
  • 3 Simple Ways to Overcome Surprising Challenges of Working from Home
    “Wow, you have the best job ever, getting to work from home.” “You’re so lucky. I wish I had that option.” Those are some of the comments I hear when I mention to others I work from home. Typically, I just nod and say, “Yes, it’s awesom…
    - 6 days ago, 12 Dec 17, 6:00am -
  • The Content Marketer’s Guide to Starting a Meditation Practice Today
    You and I are storytellers. We’re content creators and copywriters. Our livelihoods depend on spinning creative yarns that compel our readers to action. For the execution of our craft, we depend on some key inner resources every day. Creativity and…
    - 7 days ago, 11 Dec 17, 6:00am -
  • Academy Pro: A WordPress Theme for Online Courses and Membership Sites
    Introducing Academy Pro … the theme for online course creators, membership site owners, and educational content marketers. Academy Pro is the latest premium theme from StudioPress, designed specifically for people in the business of online content…
    - 10 days ago, 8 Dec 17, 6:00am -
  • Resources for Writers: How to Find Amazing Clients
    Editor’s note 12/13/17: The Certification program closed to new students on Wednesday, December 13, 2017. If you’d like to be notified the next time we reopen, sign up for the waitlist here. A quick note if you write for a living: This week you h…
    - 11 days ago, 7 Dec 17, 6:00am -
  • A Chance to Join the Copyblogger Certified Content Marketers
    Editor’s note 12/13/17: The Certification program closed to new students on Wednesday, December 13, 2017. If you’d like to be notified the next time we reopen, sign up for the waitlist here. The other day, I was talking to a friend who has a very…
    - 12 days ago, 6 Dec 17, 6:00am -
  • 2017 Content Excellence Challenge: The December Prompts
    Late last year, I had the wild-hair idea to create a year of prompts that I called the Content Excellence Challenge. We’ve had a year of these creativity and productivity challenges here on Copyblogger, and I think we’ve all arrived at a very spe…
    - 13 days ago, 5 Dec 17, 6:00am -
  • What’s Actually Stunting Your Productivity (It’s Not Multitasking)
    Lately, a common theme in productivity advice is bashing multitasking. “You suck at multitasking!” shrieks one headline. “Multitasking: the most dangerous productivity killer” hisses another. And they aren’t wrong. Studies have shown that t…
    - 14 days ago, 4 Dec 17, 6:00am -

Robert Stover's Copy Ideas

  • The First Law Of Success
    How To Create Breakthrough Results In Your Business And Life By Harnessing The Power Of Your Hidden Success Multipliers If you are trying to create breakthrough success by working harder and harder — for more and more hours, or by trying to achieve…
    - 19 Jul 17, 10:12am -
  • How I Create Million Dollar Breakthroughs
    Breakthrough-Success-Formula from Robert Stover on Vimeo. Here’s the 6 step “Breakthrough Formula” I use to help entrepreneurs create million dollar ideas.The post How I Create Million Dollar Breakthroughs appeared first on Robert Stover.
    - 18 Jul 17, 4:35pm -
  • Discover How this Secret Law Of Influence Can Double Your Results — Fast
    Double the “YESES” you get to your Lead-gen, Ads, Sales letters and Videos, and Webinars with this ethical, effective and simple influence strategy If you want to grow your results, this may be one of the most simple and effective tactics you lea…
    - 28 Sep 16, 9:58am -
  • Protected: PRIVATE
    There is no excerpt because this is a protected post.The post Protected: PRIVATE appeared first on Robert Stover.
    - 3 May 16, 9:37am -
  • Secret Law of Influence #1: The Law of Receptivity
    Increase your influence, melt resistance and create trust in just 10 seconds with this secret of “Natural Influence” Before there is influence — there must be receptivity. Before a farmer plants a field, he first tills the ground and prepares i…
    - 14 Dec 15, 2:54pm -
  • Lead Generation Letter Sample
    Here’s a million dollar lead generation letter sample for you to download, study and “swipe” from if you so desire. I wrote this a while back for a client. Their previous attempts to market to this segment produced Zero results. This lead gener…
    - 23 Sep 15, 11:04am -
  • [Interview] The Game-Change Interviews…
    All this week Dave Kirby over at 1SimpleThing has been posting an extensive interview he did with me around my research into how leaders create game change results and success in their businesses and life. Here are the links to those interviews, I’…
    - 2 Jul 15, 10:44am -
  • They Will Hate You…
    I’m just crushed,” she said. I was talking with a woman who was crushed that so many people were opting out of her mailing list once she began to email more. These were people who double opted in, got free stuff, then turned around andRead More..…
    - 13 May 15, 12:04pm -
  • 4 Advantages You Gain Over Others When You Go For Game Change Results
    Tthere are 4 advantages that leaders who strive for game change achieve that their competitors and peers don’t.. First, we have to define what I mean by game change… Number One: I can tell you what a game change is NOT: A game change isRead More.…
    - 23 Apr 15, 9:55am -
  • The Price Of Waiting?
    Take a close look at these two photos. I took them only two weeks apart from the same spot. Just two weeks was the difference between a beautiful view and dried out weeds. These flowers bloom only once a year. Depending on the weather, theyRead More.…
    - 8 Apr 15, 11:36am -

John Carlton Marketing Rebel

  • newGratitude, Schmatitude
    Friday, 2:22pm Reno, NV “Something is happening here, but you don’t know what it is, do you, Mr. Jones…” (Bob Dylan) Howdy… Lots of talk about gratitude these days. There are entire movements (run by schmaltzy guru’s in nice suits) center…
    - 11 hours ago, 17 Dec 17, 9:08pm -
  • The Big Damn “Lost” Trick To Solving Biz Problems Fast…
    Sunday, 7:38pm Reno, NV “My social life’s a dud, my name is really Mud…” (“Talk Talk”, Music Machine) Howdy… Quick story: If you’re in business, you’ve got problems. Problems are just front-loaded into the game. Sales surge, then d…
    - 20 days ago, 28 Nov 17, 1:47pm -
  • Seriously, WTF Were You Thinking, Skipping That Nap?
    Monday, 2:01pm Reno, NV “Now I’m sitting here, sipping at my ice cold beer, lazing on a sunny afternoooooooon…” (The Kinks, “Sunny Afternoon”) Howdy. File this little piece of consulting advice under the “WTF Were You Thinking?” Depar…
    - 49 days ago, 30 Oct 17, 2:49pm -
  • The Dirtiest Word For Most Adults
    Thursday, 12:26pm Reno, NV “Ch-ch-ch-changes, turn and face the strange…” (David Bowie) Howdy. Let’s have an uncomfortable discussion, what d’ya say? Let’s talk about the dirtiest word most adults know: Change. Here’s the thing about ch…
    - 74 days ago, 5 Oct 17, 12:49pm -
  • The Envy Cure
    Tuesday, 3:23pm Reno, NV “Under my thumb is a squirming dog who just had her day…” (Stones) Howdy. I’m republishing this off-beat rant, cuz it’s been one of the most-discussed and helpful posts I’ve written over the years. And it’s a to…
    - 76 days ago, 3 Oct 17, 2:47pm -
  • Does Anyone Really Know You?
    Wednesday, 11:22am Rome, Italy (yeah, I’m on vacation) “Wither goest thou, America, in thy shiny car at night?” (Jack Kerouac) Howdy… I’ve been asking people, lately, what I consider a great question: “Is there anyone in your life who cou…
    - 96 days ago, 13 Sep 17, 11:46am -
  • What Shrinks Know That You Don’t Yet
    Saturday, 1:25pm Reno, NV “It’s game over, man, game over!” (Corporeal Hudson, “Aliens”) Howdy. Folks who’ve followed my ramblings and rants for a while know that I’ve had a healthy, life-long love of psychology. Both the academic disco…
    - 19 Aug 17, 1:52pm -
  • Real Wealth’s Best Friend
    Friday, 12:30pm Reno, NV “I’m handy with the love and I’m no fool, I fix broken hearts, I know I really can…” (“Handyman”, Jimmy Jones) Howdy. There’s a lesson here somewhere: I use a certain well-known phone company for my Interwebs…
    - 21 Jul 17, 2:03pm -
  • Tribute To The Ink-Stained Wretch
    Tuesday, 11:22pm Reno, NV “I’m a long gone daddy in the USA…” (Bruce.) Howdy… For most folks in America, July 4th is about picnics, blowing shit up, and toasting the gutsy nature of our country. Born in defiance and battle, prickly and bell…
    - 4 Jul 17, 11:17am -
  • Special Gift For New Blog Fans!
    Friday, 2:09pm Cleveland, OH “Momma’s all right, Daddy’s all right, they just seem a little weird...” (Cheap Trick, Surrender) Howdy… I sure hope you were in Cleveland last night, and caught the “Old Dogs Bark” show that Dan Kennedy and…
    - 16 Jun 17, 4:39pm -

Ben Settle

  • Episode 10
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:18pm -
  • Episode 9
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:16pm -
  • Episode 8
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:16pm -
  • Episode 7
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:16pm -
  • Episode 1
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:15pm -
  • Episode 6
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:15pm -
  • Episode 5
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:11pm -
  • Episode 4
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:10pm -
  • Episode 3
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:09pm -
  • Episode 2
    One of my favorite novels is Charles Bukowski’s: “Women” I’ve written about this book before — about a butt-ugly, alcoholic poet and writer in his 50’s and his adventures with a string of women who suddenly start floating into his life. R…
    - 14 Dec 16, 4:09pm -

YouTube Copywriting Tips

https://youtube.com/devicesupport
https://youtube.com/devicesupporthttps://youtube.com/devicesupporthttp://m.youtube.comFrom:YouTube HelpViews:33738682 0ratingsTime:03:56More inHowto & Style
- 3 Jun 15, 8:27am -

Bob Bly

  • The awful truth about today’s gurus
    When I was a kid in the 50s and 60s… …a “guru” was someone who wore a robe, had long hair, lived on a commune, and was followed by people who wanted to hear his message of peace, love, and being one with the universe. In the 70s, 80s, and 90s…
    - 3 days ago, 15 Dec 17, 8:32am -
  • Should you “audition” for copywriting work?
    Recently, I wrote an essay on why I am firmly against writing on spec. My subscriber KR, an experienced and successful freelance copywriter, responded: “Bob, regarding spec work: Yes, if someone asked me to write something on spec, I would run away…
    - 6 days ago, 12 Dec 17, 6:07am -
  • 9 reasons not to do spec work — ever
    Recently, my friends at AWAI asked me to participate in a small panel discussion about writing copy on spec. Spec work means no money up front, no obligation on the part of the client to use or even read your copy, and no obligation to pay you a cent…
    - 10 days ago, 8 Dec 17, 10:41am -
  • Turn failure into success
    Vince Lombardi famously said, “It’s not whether you get knocked down; it’s whether you get back up.” Rocky Balboa elaborated on this idea a bit more eloquently here: As I look back on my decades as a writer, I can tell you I got knocked down…
    - 13 days ago, 5 Dec 17, 10:36am -
  • Have video and the web rendered copy obsolete?
    When I was just starting out in the corporate world in the late 70s, I gave one of my product managers the first draft of a brochure I had written for his product, a complex radar system. As he read it, he smiled: “You know, no one reads the copy a…
    - 17 days ago, 1 Dec 17, 10:33am -
  • The Village of the Damned
    A few months ago I sold my car to my oldest son. When we went to the Department of Motor Vehicles (DMV), I had to stand in line for more than 2 hours. It gave me an idea to film a documentary about the DMV which I would title “Village of the Damned…
    - 20 days ago, 28 Nov 17, 11:34am -
  • Is going to college a waste of time for aspiring entrepreneurs?
    There is a lot of debate today as to whether going to college is still worth the effort and investment … or is now a complete waste of time and money. For an accurate analysis, I believe the experience of college life as well as participation in ex…
    - 24 days ago, 24 Nov 17, 11:29am -
  • Should you ever give a talk for free?
    I was recently asked by a trade association to give a presentation at their national meeting, which is out of town and would require a plane trip to reach. As a member of the organization, I know they do not pay speakers. And out of loyalty and fondn…
    - 27 days ago, 21 Nov 17, 11:26am -
  • Why I read paperbound books only
    Recently, on a Facebook post, I casually mentioned in passing that I get a lot of my books to read at the local town library. My Facebook friend LW wrote: “Bob, why the public library when there is Kindle?” My immediate thought was: “LW, why Ki…
    - 31 days ago, 17 Nov 17, 11:24am -
  • What you like vs. what works: not always the same thing
    Subscriber DH writes: “Bob, what are your favorite websites in terms of the copy they have, so I can see myself which copy style you think is great? “I was working for a client and came across a website from a company that sells the same thing he…
    - 34 days ago, 14 Nov 17, 11:08am -

Daniel Levis Presents

  • newHow I Learned to Write Better Emails Virtually Overnight
    I used to hate writing emails. No, wait… hate isn’t a strong enough word. I loathed writing emails. I’d take on any freelance project writing space ads, squeeze pages, sales letters, video scripts… … You name it, I’d do it. But ask me to…
    - 2 days ago, 16 Dec 17, 2:23pm -
  • What Is Your Magnificent Obsession?
    There’s something about this time of year that has the effect of refocusing our attention on our business goals, and planning our actions for the year ahead. For most of us, that means identifying the skills, training, and tools we’ll need, and h…
    - 9 days ago, 9 Dec 17, 8:22pm -
  • I Used to Love Reading The Killers…
    One of the books on grandfather’s shelf when I was growing up was, The Short Stories, by Ernest Hemingway. I used to love reading The Killers, My Old Man, and The Battler especially. Over the weekend I dusted the old book off, read it cover to cove…
    - 16 days ago, 2 Dec 17, 3:00am -
  • What If Every Day Was Thanksgiving?
    Imagine if every day was Thanksgiving, and gratitude was your permanent state of mind. What would it mean? I submit it would mean greater levels of wealth, health, and happiness all around. Here’s why … To be thankful for something means we appre…
    - 27 days ago, 21 Nov 17, 8:00pm -
  • 5 Email Marketing Profit Vampires…
    When former Vampire Death Dealer, Selene, fights the Lycans, a breed of part-vampire, part-werewolf, part-human creatures in the Underworld series, there’s all manner of blood sucking involved… … As there is when sending critical emails to your…
    - 29 days ago, 19 Nov 17, 7:19pm -
  • 5 Highly Effective Content Marketing Tools to Deliver Your Online Courses
    I talked before about the power of knowing your Customer Avatar. More specifically, it was all about the science of “digging deep” into the psyche of your ideal customer to extract the golden nuggets of data you need to better understand the demo…
    - 36 days ago, 12 Nov 17, 11:13am -
  • How to Outsource Online Marketing Minutiae …
    Welcome to the fastest way to lighten the heavy load of running your business. John Jonas has helped thousands of entrepreneurs… including me… through safe, reliable, and amazingly-inexpensive outsourcing. And this is not some fly-by-night operat…
    - 43 days ago, 5 Nov 17, 12:55pm -
  • Power Tools for Selling with Stories — 3 Virtual Reality Secrets…
    It doesn’t matter whether it’s sales letters, emails, blog posts, video sales letters, teleseminars, webinars, or direct mail… … Conversions increase dramatically when you use virtual reality-like persuasion. Science is trying to duplicate wh…
    - 50 days ago, 29 Oct 17, 6:01pm -
  • 3 Storytelling Secrets to Sell More (at Higher Profit)
    Let’s face it. People just don’t need what you’re selling. Who really needs another personal communication device? … Satellite radio? … Bluetooth? … Bottled water from the mountains of Fiji? … A fourth car? Or yet another e-book on how…
    - 58 days ago, 21 Oct 17, 1:40pm -
  • Know Thy Customer Avatar: Demographics, Psychographics, and the Science of Digging Deep
    Socrates said, “Know thyself.” Not a bad idea. But if you want to be a better marketer, take Stephen Covey’s advice: “Seek first to understand, then to be understood.” Seek FIRST to understand your ideal prospect, that is. THEN to be unders…
    - 64 days ago, 15 Oct 17, 12:32pm -

The Copywriting Maven

  • MavenTweets Weekly Updates for 2010-11-21
    MavenTweets Weekly Updates for 2010-11-14 http://goo.gl/fb/kLWOR # MavenTweets for 2010-11-09: – Cutey Pie Death Match – Babies vs Puppies. http://mee.bo/8Yt9sc… http://goo.gl/fb/wXSpB #
    - 21 Nov 10, 8:00am -
  • MavenTweets for 2010-11-15
    MavenTweets Weekly Updates for 2010-11-14 http://goo.gl/fb/kLWOR # MavenTweets for 2010-11-09: – Cutey Pie Death Match – Babies vs Puppies. http://mee.bo/8Yt9sc… http://goo.gl/fb/wXSpB #
    - 15 Nov 10, 8:00am -
  • MavenTweets Weekly Updates for 2010-11-14
    Cutey Pie Death Match – Babies vs Puppies. http://mee.bo/8Yt9sc # RockMelt Unveils Web Browser for Facebook Era – http://nyti.ms/aLMlYO # Imagine. Me and QE2 FB friends. The British Monarchy to Join Facebook http://t.co/mC7MGtj via @mashsocialmed…
    - 14 Nov 10, 8:00am -
  • MavenTweets for 2010-11-09
    Cutey Pie Death Match – Babies vs Puppies. http://mee.bo/8Yt9sc # RockMelt Unveils Web Browser for Facebook Era – http://nyti.ms/aLMlYO #
    - 9 Nov 10, 8:00am -
  • MavenTweets for 2010-11-08
    Imagine. Me and QE2 FB friends. The British Monarchy to Join Facebook http://t.co/mC7MGtj via @mashsocialmedia @mashable # More on "Copyright? We don't need no stinkin' copyright." Cooks Source: What should Judith Griggs have done? – http://goo.gl/…
    - 8 Nov 10, 8:00am -
  • Links for 2006-07-29 [del.icio.us]
    Children's Book Review: The Family Book by Todd Parr
    - 30 Jul 06, 12:00am -
  • Links for 2006-06-04 [del.icio.us]
    What Does 'Write Naturally' Mean for SEO? : SEO Book.comCopywriters - take note of this info. Good tools mentioned, too
    - 5 Jun 06, 12:00am -
  • Links for 2006-06-02 [del.icio.us]
    The Copywriting MavenDirect response marketing & SEO copywriting tips, tools, techniques, and resources
    - 3 Jun 06, 12:00am -

Clayton Makepeace Total Package

  • He DOES exist! He DOES exist!
    As if to debunk rumors that Clayton Makepeace is a mythological creature – a possible cousin of Big Foot — the big guy has agreed to speak at AWAI’s 2012 Boot Camp, October 24-28! First, he’ll reveal the techniques he … Continue reading →
    - 21 Sep 12, 8:55am -
  • We’re still here…
    Thanks everyone for all the wonderful comments. They are greatly appreciated. But, don’t worry…we’re still here! Please feel free to let us know if you have any questions. You can do so by posting right here on the blog…or…email me … Cont…
    - 8 Mar 11, 6:37am -
  • Time for a Change
    By Clayton Makepeace Publisher & Editor, THE TOTAL PACKAGE Dear Business Builder, Seems like only yesterday I was writing the very first post on this blog. Actually, it was the end of June in 2005; five years and seven … Continue reading →
    - 1 Feb 11, 5:00am -
  • Before you take the copywriting world by storm, there’s something you should know …
    Dear Business-Builder, Pursuing a copywriting career is NOT a get-rich-quick scheme. It can, however, be the single best idea you ever had. So whatever you do, do NOT be discouraged. If you need encouragement, just … Continue reading →
    - 30 Jan 11, 11:00pm -
  • Do You Believe?
    “The Triumph of Hope Over Experience” Dear Business-Builder, Without it, there would be no second marriages … no cheering crowds behind Hillary, Obama or John on the six o’clock news … and of … Continue reading →
    - 24 Jan 11, 2:07am -
  • Web Bums, Beggars and Deadbeats
    A rant. Dear Business-Builder, I’ve been Googling myself again … Just to see what kind of scuttlebutt we’re getting on the web these days. That always cheers me up. And, I found … Continue reading →
    - 17 Jan 11, 7:37am -
  • The Hangover Prayer
    Dear Business-Builder, Back in the old days – when 99% of my business was creating direct mail promotions – it was a well-known fact that there are two crucial “hot points” for marketing every year: January … Continue reading →
    - 10 Jan 11, 1:00am -
  • Cheers
    Here’s your SECOND holiday gift … to start your New Year off with a bang! Dear Business Builder, The New Year is officially here, and Clayton is getting back in the proverbial saddle after a … Continue reading →
    - 3 Jan 11, 4:29am -
  • Ho, Ho, HO!
    I have a special holiday gift for you … and you’re gonna LOVE it! Dear Business Builder, It’s the actual audio of an interview I did a while back for my EasyWriters Marketing Club with … Continue reading →
    - 27 Dec 10, 4:35am -
  • What’s Working Best NOW
    Random Musings and Brain Droppings On the Current State of Direct Response Marketing Dear Business Builder, Rather than attempt to focus on one topic, let’s try a little stream of consciousness stuff today – … Continue reading →
    - 20 Dec 10, 4:37am -

Info Marketing Blog

  • The crimes they commit against their ads
    Advertisers sabotage themselves in countless ways. But of all the ways to go wrong, this one is the CAPITAL crime of direct response advertising. And, while it’s a crime of omission, it murders sales (and growth) like no other. What is it? It’s t…
    - 6 Jul 17, 3:24pm -
  • Strange Ads That Sell
    Have you ever noticed an ad in a newspaper or magazine and thought to yourself: “Who’d be crazy enough to pay for such an insertion?” Then you see the same ad again and raise your eyebrows. By the tenth time you come across the ad, you may not…
    - 5 Jun 17, 10:23am -
  • The “With-Without” Formula
    A client I hadn’t heard from in a while contacted me at the end of last year. He had a print ad pulling a very respectable three times ad cost and wondered if he could get it even higher. His objective went beyond merely trying to bump response sin…
    - 5 May 17, 3:27pm -
  • A Tale Of Two Copywriters
    One late summer evening, two copywriters sat down at their keyboards to craft sales letters for almost identical products. They were very much alike, these two copywriters. Both had years of experience writing every type of ad and were dynamos at sel…
    - 7 Feb 17, 11:51pm -
  • Before banks were synonymous with vampire squids
    Here’s a lead generation ad, or a want ad if you will, from Merrill Lynch during their halcyon days in the early 1970s. Before the era of the vampire squids and the CEOs who detonated century old companies with toxic derivatives, Merrill was a gent…
    - 16 Apr 16, 3:19pm -
  • Sarah and the Webatronics Tele Scam
    Seth Godin sold a fair number of books with the title, All Marketers Are Liars. And these days, that’s just scratching the surface. It seems no matter which way you turn, there’s no shortage of nefarious types willing to prey on good-natured —…
    - 1 Apr 16, 12:27pm -
  • Ads That Command: The Outrageous Challenge
    Through the lens of 2016, this ad’s copy might not be up to snuff. But it wasn’t scintillating ad copy that kept Robert Allen’s ads and spots going strong for decades. Allen had countless competitors in the “nothing down” real estate market…
    - 15 Mar 16, 11:14am -
  • Interview With Former Ogilvy & Mather CEO, Ken Roman
    In February of 2010, (Yes, years ago but it was a great interview!) I had the chance to chat with author and former Ogilvy & Mather CEO, Ken Roman, at the invitation of my friend, Byrne Hobart. (I’m reposting with some edits in March of 2016.) What…
    - 11 Mar 16, 5:14am -
  • Math Wizard Reveals Amazing Secrets Of Calculating Skills
    “Math Wizard Reveals Amazing Secrets Of Calculating Skills Students  shed  calculators  and  pencils  with  Math  Magic.” The “Math Magic” course was successful in print for many years and, like the “Total Transformation” campaign,…
    - 31 Oct 15, 11:01am -
  • Mail Order Ad by Gene Schwartz’s Copywriting Mentor: Cecil Hoge
    If you’ve heard the story of a young Gene Schwartz working one day in the mail room and a few short years later becoming a mail order millionaire, then here is an interesting ad. It was written in 1975 by the man who showed Gene the ropes in the ea…
    - 16 Aug 15, 10:12am -

Ryan Healy

  • Woman “Humiliated” by Ellen Loses Explosive Business Publicity
    There’s an old saying that “All press is good press.” The implication is that even bad press can be turned to your advantage. Obviously, not all press is good press. If your mugshot shows up on the nightly news, it’s going to be next to impos…
    - 8 Jun 16, 8:41am -
  • 15 Deadly Copywriting Mistakes that Kill Conversions
    If you’ve ever tried to write a direct mail letter, space ad, or any kind of written sales pitch (online or off), then you know from experience that it’s easy to make copywriting mistakes. And it’s easy to forget fundamental copywriting princip…
    - 26 Mar 16, 5:22am -
  • The Year in Review: What I Accomplished in 2015 and What I’m Doing Differently in 2016
    Lately, I’ve been feeling a little bit discouraged because I still haven’t launched a product that I intended to launch in mid-2015. I guess if this was the first year I had failed to launch a product, it wouldn’t be that big of a deal. But thi…
    - 4 Jan 16, 1:02pm -
  • 3 Ways You Can Profit from Better Copywriting Skills
    Copywriting has been good to me. I’ve been writing copy full time since 2002, and I’ve been freelancing full time since 2005. With the exception of one particularly bad stretch that lasted about 18 months, copywriting has provided me and my fami…
    - 12 Oct 15, 9:40am -
  • How Derogatory Labels Short Circuit Logic and Polarize Groups
    We live in a highly polarized world, don’t we? It’s hard to talk about practically anything at all (especially politics) without the risk of offending somebody who has a different opinion than you do. In times gone by, most Americans had similar…
    - 1 Jul 15, 8:32am -
  • How ‘Game of War’ Can Afford to Hire SI Cover Model Kate Upton and Pay for Super Bowl Ads
    Last summer I played “Game of War: Fire Age” for a short period of time. It was fun to learn how to play the game, join an alliance, and begin to wage war on some of the surrounding cities. But I quickly realized something about “Game of War”…
    - 22 May 15, 10:44am -
  • 7 Simple Tips for Getting More Traffic
    Since I’ve been marketing on the Internet for more than six 13 years now, both as an employee and a freelance copywriter, I’ve learned quite a few things about generating traffic. In fact, TRAFFIC was one of the first subjects I ever dove head-fi…
    - 18 Mar 15, 6:50am -
  • How Great Sales Copy Can Fuel the Growth of Ordinary Businesses
    On any given Sunday I’m always greeted by a barrage of ads. When I head out for my morning cuppa joe, I’ll pick up the newspaper… and it’s stuffed with a ton of ads and flyers. The whole thing weighs about 5 pounds with all the advertisement…
    - 26 Feb 15, 10:17am -
  • How to Read 36 Books in Just 1 Year [Reading Plan]
    If you’re an entrepreneur, chances are you’re an avid reader. And reading is an important part of what you do because it keeps your mind sharp, provides inspiration, and improves creativity. But without a goal or plan, it’s easy to let the dema…
    - 16 Feb 15, 8:02am -
  • An Embarrassing Amway Story I’ve Never Shared Until Now

    - 4 Feb 15, 3:06pm -

Copywriting Tutorials from Daily Motion

Doctor Who Classic The Twin Dilemma pt 2 reaction/review Colin Baker by The Grimsby Reapers
The new unpredictable Doctor becoming used to his new body, and new temper. And tires not to strangle his companions any more! Doctor Who The Twin Dilemma pt2 Colin Baker by The Grimsby Reapers Sorry, my voice is a bit quiet again...I'll get it righ…
- 3 days ago, 15 Dec 17, 2:18pm -
Doctor Who The Twin Dilemma Pt 1 reaction/review Colin Baker by The Grimsby Reapers
Post regeneration crazy Doctor that tries to kill his companion. My very first reaction video! It all starts here! And won't stop unless you bribe me! Doctor Who Colin Baker reaction/review/re-evaluation The Twin Dilemma pt1 by The Grimsby Reapers T…
- 3 days ago, 15 Dec 17, 1:36pm -
LOOGEY - I 35 (BalconyTV)
Support Musicians Impacted By Hurricaneshttp://MusicRising.orgStand Up For Children Caught Up In WarLearn How at http://WarChild.orgLOOGEY performs the song "I-35" for BalconyTV.Subscribe to us right now at http://bit.ly/15yj4oc 'Like' us on Facebook…
- 3 days ago, 15 Dec 17, 10:38am -
SynapseInteractive - online marketing company
SynapseInteractive is a reputed online marketing company follows the latest internet marketing trends to provide a global web presence for your business. Internet marketing services have great potential to increase your customer database in the least…
- 7 days ago, 11 Dec 17, 6:17am -
Digital Talent - Advanced digital marketing Course
Begin your Career as a Professional digital marketeer Executive Training Programs for Entreprenuers, Job seekers and Students. Hone your skills and take a deep dive into the world of Digital Media. We have a team of experts specializing in each indiv…
- 9 days ago, 9 Dec 17, 3:19am -
MLM - DE 0 A 1500 PAR MOIS EN 90 JOURS
MES FORMATIONS PACK : 10'000€ mensuel sur Internet en 9 mois https://www.alfange.com/10k ⚠️ Ce pack contient ces 20 formations (+ 5 vidéos privées) : Wordpress expliqué à mon neveu https://www.alfange.com/wordpress-neveu Blogging facile…
- 12 days ago, 5 Dec 17, 11:31pm -
Have An Elegant Design Of Your Product
Are you also looking for Copywriting Services Singapore? This service is quote helpful in this digital world, especially in corporate industry. Copywriting service is quite helpful in both offline and online advertising industry.More information visi…
- 19 days ago, 29 Nov 17, 3:15am -
How To Fire Up Your Advertising's Inner Salesman
Visit http://extremelyrecommended.com/mediabuytraffic.html?hop=rahlos for more infoAuthor: typscrtrl0Tags: good advertising salesmanship copywriting check list Posted: 27 November 2017
- 21 days ago, 27 Nov 17, 12:09am -
10 People who Just Wouldnt Die
The 10 hardest people to kill. The most annoyingly survival orientated figures through history. From a man who survived over 600 failed assassinations to Jim Bowie the man who knows no pain. These are incredible survival stories. well. some of them a…
- 26 days ago, 21 Nov 17, 10:23pm -
THE LAST WAVE (1977) (P2) (PG)
THE LAST WAVE (1977) (P2) (PG) Drama thriller. Cast: RICHARD CHAMBERLAIN, DAVID GULPILIL, OLIVIA HAMNETT, FRED PARSLOW, PETER CARROLL, HEDLEY CULLEN, VIVEAN GRAY, WALLAS EATON, ATHOL COMPTON, GREG ROWE, NANDJIWARRA AMAGULA, WALTER AMAGULA, ROY BARA.…
- 30 days ago, 18 Nov 17, 8:05pm -
THE LAST WAVE (1977) (P1) (PG)
THE LAST WAVE (1977) (P1) (PG) Drama thriller. Cast: RICHARD CHAMBERLAIN, DAVID GULPILIL, OLIVIA HAMNETT, FRED PARSLOW, PETER CARROLL, HEDLEY CULLEN, VIVEAN GRAY, WALLAS EATON, ATHOL COMPTON, GREG ROWE, NANDJIWARRA AMAGULA, WALTER AMAGULA, ROY BARA.…
- 30 days ago, 18 Nov 17, 4:55pm -
Four Common Email Marketing Pet Peeves
Visit https://easycashcode.com/cp3/?username=MMagyar for more infoAuthor: melissa-magyarTags: email marketing marketing pet peeves copywriting Posted: 18 November 2017
- 30 days ago, 18 Nov 17, 12:04am -

David Garfinkel

  • Kevin Rogers Grills Me To A Crisp
    It was a great interview... and Kevin left no stone unturned. Listen to it here: http://copychief.com/episode-87-david-garfinkel
    - 3 Oct 16, 9:00pm -
  • Why Do 3 Out Of 4 Venture-Capital-Funded Startups Fail?
    I don’t know. I’m not an expert on business failure. But I do know that the success rate would be a lot higher if more startups generated more revenue sooner, and more profits. The 3/4 failure rate, by the way,...
    - 26 Jun 16, 7:45pm -
  • Qualities of Successful People
    Many of my friends are aghast that I don't fritter my time away on social media (like they do). Hey — everyone has their addictions. I get it. Anyway, one not-quite-social media site I find fascinating is Quora. Lots of...
    - 3 Apr 16, 9:20am -
  • How Businesses Grow Fast... And Keep On Growing (And Growing, and Growing)
    -View from the top, most recent Platinum Mastermind, San Francisco- Just about 100 years ago, a group of entrepreneurs got together regularly and would brainstorm ways to grow their businesses. Their companies–like General Electric, AT&T, Ford Moto…
    - 3 Apr 16, 9:19am -
  • For The Love Of Sushi
    Yes, sushi is one of the world's greatest foods to eat. If you like it. Which I do. But what in the world does sushi have to do with copywriting... or, with anything on this blog? As far as I...
    - 10 May 15, 9:49pm -
  • The Odds Are Good That You Want To Write A Book…
    As a writer myself, one thing I've learned from thousands of conversations is that nearly everybody wants to write a book. Nearly everybody? Three short (true) scenarios: •Once my trainer at the gym finds out what I do for a...
    - 10 Apr 15, 9:50am -
  • Need Help?
    For the longest time, my products and services have been thriving as a "word-of-mouth" business. But I have recently put up a couple of new one-page Web sites to explain products and services. If you're looking for coaching, mentoring, copy...
    - 4 Jul 14, 8:20pm -
  • How to Get Your Business in High Gear
    If you know your business could be doing a lot better and you're not sure what the next steps are, my buddy John Carlton has the answers for you in his new book The Entrepreneur's Guide to Getting Your Shit...
    - 27 Mar 13, 11:02pm -
  • THIS is why you should go to marketing seminars and conferences
    My old friend Chris Haddad (haven't seen him since I can't remember when)... my new friend Bond Halbert (haven't seen him since last May)... and me. I will admit I didn't have the presense of mind to put the mug...
    - 22 Jan 13, 7:23pm -
  • Copywriters and Creating New Proudcts
    Why do copywriters often have better ideas than the marketers and inventors who hire them? We will explore that on a Webinar called "Use Your Copy Skills To Create Profitable Info-Products -- The Easy Way" Wednedsday, January 9, 2012 8...
    - 8 Jan 13, 4:59pm -

InkThinker Blog

Eric Graham

  • How to Double Your Sales Volume (By improving only by 2.5%…)
    I was recently talking with a friend of mine on Facebook, and helping her figure out how to double her sales in 2013, and I thought I’d share the advice I gave her… (Jut in case YOU want to double yours sales this year too!) Here is what I told…
    - 1 Jan 13, 11:37am -
  • Book Recomendation: Change-Friendly Leadership by Dr. Rodger Dean Duncan
    I rarely recommend products or books on my blog, but after reading it I couldn’t let it go without letting you know about it! As you’ve probably guessed by the title of my post, the name of the book is: “Change-Friendly Leadership” by Dr. Rod…
    - 18 Sep 12, 2:20pm -
  • Hackersafe Logo and McAffe Secure Seal Test Results Revisited (Does it still help?)
    Because I was one of the first people to do any serious split and multivariate testing of the Hacker Safe Logo years ago, I’m asked all the time if displaying the seal still boosts conversion rates. For a while I was reluctant to share some of my l…
    - 5 Jun 12, 3:21pm -
  • Here is The First and Most Important Step in Good Search Engine Optimization (SEO)
    Why am I talking about SEO on a “Conversion Blog’? What many of my readers may be surprised to find out about me is that the whole “Conversion Doctor” brand, represents only a small fraction of my online income. I spend 90% of my time actuall…
    - 4 Jan 11, 4:52am -
  • Are You a Part of The One Act Revolution?
    A friend of mine recently posted a powerful, inspiring video. (Nothing for sale… Just good ‘ol inspiration!) But before you watch it… I want to share a powerful, true story. I hope it inspires you, brightens the remainder of your day, then illu…
    - 28 Dec 10, 11:37am -
  • Learn from me WITHOUT buying?
    IMPORTANT FREE CONVERSION BOOSTING TIPS CONTAINED! (READ EVERY WORD!) Yesterday I announced that I was opening up 2 new spots in my Private Platinum Coaching group and I sent an email to a small, handpicked part of my email list. Here is the video I…
    - 1 Jul 10, 9:21am -
  • Check Out What Twitter Is Split Testing on THEIR Site…
    Twitter TestingAnyone who has been reading my blog for more than about 60 seconds knows there is a reason why Michel Fortin calls me a “Fanatical Tester”. Continuous testing is the key factor that differentiates wildly successful online businesse…
    - 12 Jun 10, 10:37am -
  • Increase Website Conversion Rates With These 29 Posts
    With over 5 years of content posted to my blog, new readers who want to increase their website’s conversion rates often get lost or miss out on some of my best conversion rate boosting content. So to help you increase your online conversion rates q…
    - 10 Jun 10, 1:37pm -
  • My #1 Conversion Boosting Secret Revealed… (Free!)
    I just recorded you a free video (nothing for sale) that shares the #1 secret to achieving high conversion rates. (I’m talking double digit, 10%+ conversion rates!) And no, the “secret” is not: - Great Headlines - Good Copywriting - Having a Gr…
    - 11 Mar 10, 1:25pm -
  • Touching Video For Pilots or Patriots: Remember The Heroes!
    Okay… I know this has nothing to do with marketing. But hey… It’s my blog! My dad shared this video with me and we both teared up a bit when we watched it together in my office. Even if you are not a pilot, this video is still cool to watch. P…
    - 13 Jan 10, 9:36am -

Copywriter Underground

  • MacFail
    I was a Mac partisan until the early 90s, when I got tired of overpaying for average hardware and an OS that crashed 3x-4x a day. After Jobs returned, things got better, but by then I was happy with WordPerfect and thought Windows was good enough, es…
    - 6 Jan 17, 12:12am -
  • The Rise of Narrative Fatigue (or, Humanity Scales Poorly)
    Screenwriter Paul Schrader talks about Hollywood’s decline into cultural irrelevance (“I don’t even know if films are culturally relevant at all anymore“). Maybe. It’s hard to learn a lot from superhero reboots. But Schrader also touches…
    - 29 Dec 16, 10:17am -
  • The Artist Who is Way More Committed Than You
    Winter isn’t particularly hard on writers, but to urban sketchers — artists who sketch and paint the urban environment — winter is hard. Hell, I can’t write if my chair is squeaking, but because urban sketchers are not a bunch of effete keypu…
    - 28 Dec 16, 9:56pm -
  • Merry Christmas to Writers Everywhere (here’s a stocking stuffer)
      Let’s hope for a better year for writers in 2017. To start the ball rolling, here’s a little stocking stuffer for those holding a strong dislike of proprietary file formats (and MS Word); the free, open-source LibreOffice office suite is addin…
    - 24 Dec 16, 12:31pm -
  • Used Up Stuff
    I’m not thrilled about creating garbage. But I do get misty-eyed about trash of a certain kind. Art garbage. Or call it process trash. I see an empty ink bottle, a stained palette, a filled notebook or an empty tube of paint, I know something good…
    - 14 Dec 16, 1:28pm -
  • The New Marketing Pinheads
    Marketers — at least those concerned for their clients — should already be reading the Ad Contrarian blog. He’s a crank of the first order. Probably a necessary thing when your target is faddish, hype-driven “new” marketing. Here’s his…
    - 9 Dec 16, 6:25am -
  • The Celebrity Interview You Should Probably Read (from someone who dislikes celebrity interviews)
    Read this killer interview of Tina Fey by David Letterman. The interview’s layered with zippy dialog among equals, leading to a recommendation to read it from someone who doesn’t much care for celebrity interviews (or celebrity culture). Fey even…
    - 8 Dec 16, 10:10am -
  • “I’m a Mac, I’m a PC, and I Need a Vacation”
    Working for Steve Jobs could be (ahem) difficult. But I didn’t know the whole story behind Apple’s brilliant “I’m a Mac/I’m a PC” campaign — a nine-month slog for Apple agency Chiat/Day jammed with weekly presentations, frequent all-nig…
    - 6 Dec 16, 11:42pm -
  • Creative Output
    The writers with kids will understand. Mrs. Underground and the two tax deductions loaded the car and headed south to San Francisco. Leaving m alone. For several days. Everyone with more ideas than time knows the fantasy. I was about to live it. My c…
    - 2 Dec 16, 4:54pm -
  • Another Reason Advertising Kinda Blows Right Now
    If you have no past, you probably don’t have much of a future. In 2012 I wrote a (surprisingly) heavily trafficked blatant fanboy post about Underground Copywriting Hero Tom McElligott. A couple others have joined the party. And we’re all asking…
    - 28 Nov 16, 9:49am -

Matt Ambrose

Ray Edwards

  • newHow to Build Your List by Giving Away Your Best Content for Free
    Content marketing is a hot industry buzzword right now, and everyone seems to have a theory about what works. I don’t know about you, but I don’t have time for theory, so in this episode I’m going to show what we do in our own content marketing…
    - 5 hours ago, 18 Dec 17, 3:00am -
  • 7 Reasons We Bought A Coffee Shop
    If you’ve listened to this podcast for any length of time, you’ve undoubtedly heard us extol the virtues of Revel 77, our favorite coffee shop. So, when its existence was in jeopardy we stepped out and bought it. But that begs the question, “Wh…
    - 7 days ago, 11 Dec 17, 3:00am -
  • Make Your Own YouTube Reality Show & Grow Your Business Like Crazy
    You can hardly open your email these days without seeing someone promising the super-secret key to insane business growth. I know that the title of this episode seems like over-the-top clickbait, but by the time we’re done you’ll see that it’s…
    - 14 days ago, 4 Dec 17, 3:00am -
  • The One With Amy Porterfield
    All of us want a business that hums along, routinely churning out profits as if on autopilot, but how the heck do you do that? This week I’ve enlisted the help of the undisputed market leader to teach you practical steps to amplify, accelerate, and…
    - 21 days ago, 27 Nov 17, 3:00am -
  • The One With Marie Forleo
    Just like you, Marie Forleo started her business with nothing more than a laptop and a dream. Now she commands a socially-conscious digital empire that touches millions of people, and makes millions of dollars. In this episode we’re going to talk w…
    - 28 days ago, 20 Nov 17, 3:00am -
  • John Carlton: The Most Ripped-Off Copywriter Alive
    There’s a shift happening in the world of copywriting. People are beginning to recognize the wisdom that can be gleaned from studying the fundamentals of copy directly from the masters themselves. In this episode, we’re going to help you walk tha…
    - 35 days ago, 13 Nov 17, 3:00am -
  • The Entrepreneurial Manifesto
    Your core beliefs control everything you do, from your attitudes to the actions you take each day. But how did you develop those beliefs? Did you thoughtfully choose them yourself, or were they handed to you over time from potentially unqualified sou…
    - 42 days ago, 6 Nov 17, 3:00am -
  • The Death and Rebirth of Email Marketing
    Remember the good old days of email marketing when you could just send email to someone and they would actually look forward to receiving it? While it’s true that email marketing was different in the past, I believe there is a case to be made that…
    - 49 days ago, 30 Oct 17, 3:00am -
  • 7 Beliefs That Create Success
    What you believe controls how much success you’re willing to allow yourself to experience. Is it possible that by tweaking what you believe you could start to achieve things you once thought impossible? In this episode we're going to begin to exami…
    - 56 days ago, 23 Oct 17, 3:00am -
  • The Truth About “The Parkinson’s” (raw, real, and uncut)
    I just listened to an episode of Amy Porterfield‘s podcast, Online Marketing Made Easy. That episode shook me up (hah hah, the first Parkinson's joke of the episode). After hearing Amy speak so powerfully, I felt an overwhelming sense that I needed…
    - 60 days ago, 19 Oct 17, 1:31pm -

American Copywriter

  • AC #70 is super. And it's here!
    The They Forgot To Make It Super Edition Tug and I (along with a pretty mouthy community at #acbowl12) dish about this year's ads. Some of it worked, some of it didn't, and nearly all of it fell well below...
    - 6 Feb 12, 10:43am -
  • Obviously, we are broken. But renovations are underway.
    Hey gang: Sorry we've been away so long but rest assured, plans are being made to reboot, retool, rejigger and re-energize American Copywriter in 2012. We are working to make it easier for us to post and podcast and even...
    - 7 Dec 11, 6:50am -
  • Sharpie + creative + styrofoam = awesome.
    Oh, Sharpie, you are so delicious.
    - 10 Aug 11, 11:57am -
  • Well, at least we aren't the only ones.
    A couple of months ago, a thread was created on Reddit asking Anthony Bourdain to "do an AMA." AMA, as you may or may not know, is short for "Ask Me Anything," and is a type of Reddit thread where...
    - 18 Jul 11, 11:04am -
  • AC #69 Now Available.
    The Thrity Rooms To Hide In Addition. John and Tug talk with Master Jedi Luke Sullivan about his new book Thirty Rooms To Hide In, creativity and getting out of advertising. It's a great Sunday afternoon chat with almost no...
    - 7 Jul 11, 7:44am -
  • First Ever Barbie Ad -- A simpler time to be sure.
    I love the jingle, I love the look of the thing, I love the fact that the big voice announcer-style is STILL with us. Saw it here.
    - 23 Jun 11, 10:29am -
  • Dirt Devil: Exorcised.
    Great spot. Great homage. Great production. And gee whiz, did I get a -- wait for it -- product benefit in there? I think I did. Thanks to Mumaw for pointing it out.
    - 1 Jun 11, 6:56am -
  • Shots have been fired
    Somebody has finally said what we've all known for a long time now – that big brewers worry more about their latest gimmick than their actual brew. Well done, Breckenridge Brewery. Well done.
    - 20 May 11, 9:38am -
  • Your parental guilt trip of the day.
    Oh, how many times have I given my own children "the finger." Thanks for the find Sir Ernie.
    - 12 May 11, 9:50am -

Futurenow

  • Best Adwords PPC Conversion Trick EVER!
    Did you know there is a secret EASY way to optimize conversion within your PPC campaigns?  It’s a little trick called “Create Rule For Campaigns” and it should be your best friend.  Here is a quick case study of how OrlandoVacation.com improv…
    - -
  • Getting Started with Social Media: Use Google+ Wisely
    Google+ is becoming more and more popular in terms of social media for business.  The main advantage of Google+ is that your activity will easily rank high in Google search results.  Make sure you have your Google Plus profile set up to connect wit…
    - -
  • Getting Started With Social Media: Twitter Tips for Success
    The secret to executing a successful campaign on Twitter is to be creative.  The creativity of Twitter campaigns is starting to downplay that of Superbowl commercials.  Use the concepts that the best advertising companies in the industry use to mak…
    - -
  • Not To Miss: Which Test Won Live Event!
    Which Test Won is holding a live event! From May 8-10th in Austin, Texas you will have the opportunity to meet and learn from some of the premiere names in testing.Day One:Approximately 20 Conversion experts will share real life Case studies and th…
    - -
  • 4 Tips to Consumerize Your B2B Marketing
    4 Tips to Consumerize Your B2B MarketingEveryone can see the lines between the business and consumer worlds blurring. In the technology world, this manifests itself in what’s being called the “consumerization of IT” where popular consumer t…
    - -
  • Getting Started with Social Media: Implementation Guide for Facebook
    Basic Rules for Your Facebook CampaignThere are more ways to make money with your social media campaign every day…but there are also more ways to spend time and money.  Investing time in social media does not have to be a gamble.  Make sure you…
    - -
  • A Holiday Lesson From My Family: Information Sells
    The Importance Of High Quality Content On Your SiteI have been spending more time with my family as of late and I had forgotten the well of ethnographic experience they have to offer as a culture all their own.  One of the things I observed over th…
    - -
  • Search Engine Real Estate: The costs behind having a site on Google 5th Avenue
    How Much Does It Really Cost To Build a Website?It is nearing the end of 2012 folks, and it is time to start appreciating a cold hard fact.  Your online store costs as much to build and maintain as a brick and mortar store. If it is not costing you…
    - -
  • Your New Online Business Model: Monthly Delivery and Auto Renewal
    The Auto-Renewal Business ModelIt’s the holiday season for online shoppers, and we are here to give you another way to cash in your website this season!Look at your products or service and try to realize if it is a gift that can keep on giving. …
    - -
  • Persuasive Copy: Use Active Verbs To Engage your Prospects
    Persuasive Copy Writing Is Still ImportantFor the past month, we here at FutureNow have been trying to arm you with some basic design knowledge so you could start thinking about how you you want your prospects to perceive your site, image and brand.…
    - -